Akin Brothers

Client:
With small-scale budgets and large-scale showrooms, I received the opportunity to work on campaigns for Akin Brothers Floor Stores.

Task:
For each spot, we used the business owners as talent, filmed everything in a day, and edited the footage to run a week later.

Role: Writer, Co-Director, and Co-Producer

Off Season Fire Sale

At the time this spot ran in the Oklahoma City market, the Thunder organization was in the middle of "rebuilding" their roster post-Russell Westbrook's departure to Houston.

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Akin Bros. wanted to compare rebuilding a team to rebuilding your home's interiors. Along the way, we threw in some fun sports analogies and jabs at the future of the Thunder organization.

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Fortunately, the Thunder's 2019-2020 NBA season provided much more than "little to no interest."

Sizzling Sunny Summer Sale

With these spots, we went all-in with our alliteration to concoct the campiest summer campaign there ever was.

With Akin Bros., the client is the talent. So we only saw it fitting to really push their acting skills with some alliterative lines like “sizzling sunny summer sale”, “tie-knots on tile,” and “camp out on carpet.”

Sizzling Sunny Summer Sale

Continuing on with the campiness, we thought it’d be refreshing to build a laminate stand for some “freshly squeezed deals.”